How do I buy Redis Cloud through the AWS Marketplace (billing, private offers, procurement)?
In-Memory Databases & Caching

How do I buy Redis Cloud through the AWS Marketplace (billing, private offers, procurement)?

8 min read

Buying Redis Cloud through AWS Marketplace lets you keep procurement, billing, and governance inside AWS while still getting Redis’s fast memory layer for caching, real-time queries, and AI workloads. Below is how the flow works end‑to‑end—self‑service, private offers, and what finance/procurement teams should know.

Quick Answer: You can subscribe to Redis Cloud directly from AWS Marketplace, pay via your existing AWS bill on a pay‑as‑you‑go model, and optionally negotiate private offers and enterprise terms with Redis while keeping the subscription anchored in your AWS account.

The Quick Overview

  • What It Is: Redis Cloud is Redis’s fully managed, in‑memory data platform delivered as a SaaS DBaaS, purchasable as a metered subscription via AWS Marketplace with integrated billing.
  • Who It Is For: AWS customers who want low‑latency Redis (caching, vector database, semantic search, AI agent memory) without running their own clusters—and who prefer to keep spend under AWS contracts and PO processes.
  • Core Problem Solved: It removes the friction of separate contracts, vendors, and invoices by letting you deploy Redis Cloud on AWS and pay for exactly the data capacity you consume through your AWS bill.

How It Works

When you buy Redis Cloud through AWS Marketplace, you’re essentially creating a Redis Cloud subscription that is “owned” by your AWS account. Metering and pricing are handled through Marketplace, and usage charges for Redis Cloud are added to your consolidated AWS invoice on a pay‑as‑you‑go basis.

At a high level, the process is:

  1. Discover & select the Redis Cloud listing in AWS Marketplace
  2. Choose your subscription model (on‑demand or private offer) and complete procurement
  3. Provision Redis Cloud databases and integrate with your apps

1. Find Redis Cloud in AWS Marketplace

  1. Sign in to the AWS Management Console with an account that has permissions to subscribe to Marketplace SaaS products.
  2. Open AWS Marketplace (https://aws.amazon.com/marketplace).
  3. Search for “Redis Cloud”.
  4. Select the Redis Cloud listing from Redis (the home of Redis).

On the listing page you’ll see key details:

  • Supported regions where Redis Cloud on AWS is available.
  • Pricing model (pay‑as‑you‑go, typically metered in GB‑hours).
  • Contract terms, data processing addenda, and support information.
  • Options for Subscribe, Continue to Subscribe, or Request a Private Offer, depending on your account and the specific listing variant.

2. Subscribe and connect billing

When you click Continue to Subscribe:

  1. Review the terms and pricing carefully:
    • Redis Cloud usage is billed hourly at a gigabyte‑level granularity.
    • You pay only for the amount of data capacity you consume (plus any add‑on services described in the listing).
  2. Confirm the AWS account and region(s) you want to associate with the subscription.
  3. Accept the SaaS terms and subscribe.

After subscription:

  • AWS Marketplace creates a SaaS subscription record and shares a unique registration/activation URL for Redis Cloud.
  • You’ll be redirected to Redis Cloud’s onboarding page (hosted by Redis) to either:
    • Create a new Redis Cloud account, or
    • Link the Marketplace subscription to an existing Redis Cloud organization.

Once linked:

  • Redis Cloud usage is metered and reported back to AWS Marketplace.
  • All charges appear on your AWS bill under Marketplace SaaS charges.

3. Provision Redis Cloud databases

Within Redis Cloud:

  1. Create a new Redis Cloud subscription (if the onboarding flow hasn’t created one for you).
  2. Choose:
    • Cloud provider: AWS
    • Region: Match your workload region (e.g., us-east-1, eu-west-1) for the lowest latency.
    • Deployment type: Single region, multi‑AZ, or Active‑Active depending on your availability needs.
  3. Define your database(s):
    • Pick the Redis version (e.g., Redis 8).
    • Enable capabilities like JSON, Search and Query, Vector database, or Time Series depending on your use case (cache, semantic search, AI agent memory).
  4. Connect from your application using the provided TLS connection string and configure ACLs for secure access.

From this point on, Redis Cloud operates like any other Redis deployment—except it’s managed by Redis and paid for through your AWS invoice.

Features & Benefits Breakdown

Core FeatureWhat It DoesPrimary Benefit
Integrated AWS billingRoutes all Redis Cloud charges through AWS Marketplace to your existing AWS account.Simplifies procurement and invoicing; no separate vendor billing or new AP workflow.
Pay‑as‑you‑go pricingBills hourly based on GB‑level data consumption and configured Redis Cloud resources.Aligns cost with actual usage, making it easier to start small and scale.
Support for private offersLets you negotiate custom pricing, terms, or commit‑based agreements with Redis inside AWS Marketplace.Enterprise‑grade commercial flexibility while retaining AWS governance and discounts.

Ideal Use Cases

  • Best for enterprises under strict procurement controls: Because it keeps Redis Cloud inside your existing AWS vendor and approval framework, making legal, security, and finance sign‑off easier.
  • Best for teams consolidating cloud spend: Because it lets you centralize Redis Cloud costs on the AWS invoice, aligning with EDP/EDR commitments, budget tracking, and internal chargeback.

Limitations & Considerations

  • Marketplace region coverage: Redis Cloud on AWS Marketplace may not be available in every AWS region.
    • Workaround: Check the listing’s supported regions; if your preferred region isn’t listed, you may need to deploy in the closest region or contact Redis sales for alternatives.
  • Pricing model flexibility: Marketplace emphasizes metered, pay‑as‑you‑go and private offers; some very customized billing models might not fit directly.
    • Workaround: Use a private offer to negotiate term commitments, discount tiers, and region/usage profiles that better match your internal budgeting model.

Pricing & Plans

Redis Cloud on AWS Marketplace generally follows a simple pay‑as‑you‑go model, with charges based on:

  • Data capacity (GB‑hours) and configuration of your Redis Cloud subscription.
  • Selected capabilities (e.g., search, JSON, vector database) and resilience options (multi‑AZ, Active‑Active).

You only pay for what you actually consume, calculated hourly and aggregated into your AWS Marketplace line items.

Typical patterns you’ll see:

  • On‑Demand (Standard) Plan:

    • Best for teams starting new workloads, experimenting with AI features (vector sets, semantic search), or running variable traffic patterns.
    • Behavior: No long‑term commitment; charges scale up/down with your Redis Cloud resource usage.
  • Private Offer / Enterprise Plan:

    • Best for organizations with predictable or large‑scale usage that want discounts, custom terms, or alignment with an AWS EDP.
    • Behavior: You negotiate usage commitments and pricing with Redis; the resulting private offer is accepted in AWS Marketplace, and billing still flows through AWS.

Note: The exact SKUs, price points, and discount structure are defined in the AWS Marketplace listing and/or private offer terms. Always review these details in the console before subscribing.

Frequently Asked Questions

How does billing for Redis Cloud through AWS Marketplace actually show up on my invoice?

Short Answer: Redis Cloud charges appear as AWS Marketplace SaaS line items tied to your AWS account, measured per hour and per GB (plus any applicable service metrics defined in the listing).

Details:
After you subscribe and connect your Redis Cloud account:

  • Redis reports your usage (GB‑hours, plan type, feature sets) to AWS Marketplace.
  • AWS aggregates that into your monthly invoice under “AWS Marketplace – SaaS” or similar, depending on your billing view.
  • If you’re on an EDP/committed spend with AWS, Marketplace charges may count toward your commitment, depending on your AWS agreement—many enterprises prefer this path for that reason.
  • You can break down Redis Cloud spend by:
    • AWS account / organization
    • Cost center tags (if you use AWS cost allocation tagging on Marketplace subscriptions)
    • Marketplace product code (the Redis Cloud listing identifier)

Finance teams get a single AWS invoice, and AP doesn’t need to onboard Redis as a separate vendor.

Can I negotiate a private offer for Redis Cloud and still keep AWS Marketplace billing?

Short Answer: Yes. You can work with Redis to create a private offer in AWS Marketplace, then accept it so that your custom terms and pricing are enforced while still paying via your AWS bill.

Details:
For larger or strategic deployments:

  1. Contact Redis sales (often via redis.io or the listing’s “Contact Seller” option).
  2. Discuss:
    • Projected usage (GBs, regions, features like Search & Query or vector database).
    • Required SLAs, enterprise support, and security/compliance needs.
    • Contract duration and any commit‑based discount expectations.
  3. Redis then creates a private offer in AWS Marketplace tied to your AWS account(s).
  4. You review and accept the private offer in AWS Marketplace:
    • The offer defines your custom pricing and contract terms.
    • Usage is still metered via Marketplace and appears on your AWS invoice.
  5. Redis Cloud continues to function the same way technically—what changes is the commercial structure behind the scenes.

This lets procurement centralize negotiation with Redis while preserving the operational simplicity of AWS‑based billing and governance.

Summary

Buying Redis Cloud through AWS Marketplace gives you Redis’s fully managed fast memory layer—caching, real‑time queries, vector database, semantic search, and AI agent memory—without adding a new billing or procurement silo. You subscribe via Marketplace, link your Redis Cloud account, and from then on pay hourly, pay‑as‑you‑go through your AWS invoice, with the option to layer in private offers for enterprise‑grade discounts and terms.

For platform teams, this means low‑latency Redis on AWS with Redis handling operations; for finance and procurement, it means no new vendor onboarding, clear cost visibility, and tight alignment with AWS commitments and controls.

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