
Do we qualify for Wiz Go for Startups, and how do we apply if we’re scaling fast on AWS with multiple accounts?
Fast-scaling startups on AWS hit a security inflection point early: multiple accounts, growing teams, and an attack surface that changes daily. Wiz Go for Startups is designed exactly for that moment—so you can get Fortune 100-grade cloud security before your risk outgrows your controls.
Quick Answer: If you’re an early-stage startup building primarily in the cloud, with a fast-growing AWS footprint (including multiple accounts), you likely qualify for Wiz Go for Startups. You apply by requesting a demo, selecting the startup track, and connecting your AWS org for a quick, agentless evaluation.
The Quick Overview
- What It Is: Wiz Go for Startups is a startup-focused program that gives you access to Wiz’s cloud security platform (CNAPP) on startup-friendly terms so you can secure AWS, Azure, and GCP as you scale.
- Who It Is For: Early to growth-stage companies building products in the cloud—especially teams scaling fast on AWS, adding new accounts, regions, and services, without a large security team.
- Core Problem Solved: It closes the gap between your rapid cloud growth and your ability to see, prioritize, and fix real risks across accounts—before those risks become incidents or slow down releases.
How It Works
Wiz Go for Startups gives you the same underlying Wiz Security Graph that powers security at more than 50% of the Fortune 100—but packaged, priced, and supported for startup realities. You connect your AWS organization agentlessly, Wiz maps your entire environment in minutes, and then uses graph context (not just CVSS scores) to show you what’s actually exploitable and who should fix it.
Here’s the flow most AWS-first startups follow:
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Eligibility & Demo (Qualification Phase):
You share basic company details (stage, size, cloud footprint) via the Wiz demo form. The Wiz team confirms whether you qualify for Wiz Go for Startups and walks you through how it fits your AWS setup (single or multi-account, organizations, landing zones). -
Agentless Connection & Discovery (Onboarding Phase):
Once approved, you connect Wiz to your AWS accounts—typically at the AWS Organizations level—using read-only permissions. Within minutes to hours, Wiz performs attack surface scanning and deep internal analysis across all connected accounts. -
Context-Driven Prioritization & Fix (Operational Phase):
Wiz builds a unified security graph across your code, cloud resources, identities, and runtime signals. You get a prioritized view of real attack paths (not just a pile of alerts) and can route fixes to the right engineering owners via tickets or PRs.
Do You Likely Qualify If You’re Scaling Fast on AWS?
While the exact program criteria are handled during the application, startups that see the best fit with Wiz Go for Startups tend to look like this:
- You’re cloud-native or cloud-first, with most workloads running on AWS (even if you’re beginning to add Azure or GCP).
- You’re early-stage to growth-stage—typically pre-IPO, with a lean security team (or security owned by platform/dev teams).
- You’re scaling AWS quickly, often with:
- Multiple AWS accounts (prod, staging, sandbox, per-team or per-tenant accounts).
- An AWS Organization or landing zone pattern in place (or in-flight).
- Rapidly growing use of managed services (EKS, Lambda, RDS, DynamoDB, etc.).
- You have compliance and customer pressure building:
- SOC 2, ISO 27001, HIPAA, PCI, or financial services/enterprise customer questionnaires.
- You need operationally realistic security:
- Something that doesn’t require heavy agents or a large SecOps team to run.
- A model where engineers can self-remediate with clear, contextual findings.
If this describes you, you’re squarely in the target profile for Wiz Go for Startups—even if you already have multiple AWS accounts and are layering in additional clouds.
How to Apply If You’re Scaling Fast on AWS with Multiple Accounts
The application path is straightforward and tailored for teams moving quickly. Here’s how to do it in practice:
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Go to the Wiz Demo Page
Head to the Wiz site and click Get a demo (or use the CTA at the bottom of this page). This is the entry point for Wiz Go for Startups as well. -
Flag That You’re a Fast-Scaling AWS Startup
In the demo request form:- Use your company email (not personal/webmail).
- In the Company and Notes/Comments fields, briefly call out:
- That you’re a startup.
- You’re scaling fast on AWS.
- Approximately how many AWS accounts you have and whether you’re using AWS Organizations.
- Example wording you can paste:
“We’re a fast-scaling startup running primarily on AWS with ~[X] accounts under AWS Organizations. We’re interested in Wiz Go for Startups and want to understand pricing and fit for our growth.”
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Qualification Call: Confirm Fit & Scope
On the initial call, expect to cover:- Cloud footprint: Number of AWS accounts, any Azure/GCP usage, regions, and high-level architecture (EKS, serverless, containers, etc.).
- Stage & team: Company size, funding stage, who owns security today (e.g., platform team, DevOps, a single security lead).
- Top drivers: Common ones are SOC 2, enterprise customers, recent incidents, or outgrowing basic CSPM tools.
- Growth expectations: How quickly your AWS environment is expanding, so the program can scale with you.
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Pilot/POV in Your AWS Organization
Once you’re set up for Wiz Go for Startups:- Connect Wiz to one or more management accounts in AWS Organizations.
- Grant the recommended read-only IAM role so Wiz can discover resources without agents.
- Start with a subset of accounts if you prefer (e.g., prod + a key staging account) or connect the entire org for full visibility.
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Operationalize: From Findings to Fixes
As Wiz starts surfacing issues:- Use ownership mapping to align findings to repos/services/teams.
- Integrate with Jira/ServiceNow (or your ticketing system) so engineers can self-remediate.
- Establish lightweight SLAs (e.g., “internet-exposed criticals fixed within X days”) based on Wiz’s prioritized context, not raw CVSS.
How It Works (In More Detail)
Once you’re in the program, Wiz Go for Startups gives you the same core mechanics as Wiz Cloud, tuned for startup velocity.
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Attack Surface Scanning: Map Every Exposed Asset Across Accounts
Wiz starts by mapping your external attack surface:- Discovers all internet-exposed assets across your AWS accounts.
- Identifies effective exposure (e.g., public S3 buckets, open security groups, misconfigured load balancers).
- Highlights assets that are actually reachable from the internet, not just theoretically public.
This is critical for multi-account AWS environments where “shadow” internet exposure often appears in isolated or legacy accounts.
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Deep Internal Analysis: Build the Security Graph Across Your Cloud
Wiz then performs deep internal analysis, building a unified security graph across:- Cloud resources: EC2, EKS, Lambda, RDS, S3, IAM roles, security groups, and more.
- Identities & permissions: IAM users, roles, policies, and trust relationships.
- Network paths: How traffic can move between VPCs, subnets, and accounts.
- Data & secrets: Sensitive data locations and secrets exposed in images or configurations.
- Runtime signals (where enabled): Using the eBPF Runtime Sensor and cloud/SaaS logs.
The graph models how an attacker could move:
- From an externally exposed asset,
- Through identity and network paths,
- To reach sensitive data or high-privilege roles.
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FIX AT SCALE IN CODE: Turn Risk into Engineering Action
This is where Wiz is built for startup teams that live in code and pipelines:- Contextual prioritization: Issues are ranked by exploitability, exposure, identity paths, and blast radius—not just severity scores.
- Ownership mapping: Findings are tied to the right repo, service, or team, making routing straightforward.
- Automation options:
- Create tickets directly to engineering queues with full context.
- Use the Wiz Green agent to generate code and infrastructure fixes, including PRs where supported.
For a startup, this means:
- No 3,500-row spreadsheets.
- No weekly debates over whose backlog a vulnerability belongs to.
- Engineers seeing only what they own and what actually matters.
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DETECT AND BLOCK: Validate in Runtime as You Scale
As your startup matures, you can layer in runtime validation:- Use the eBPF Runtime Sensor and cloud logs to detect real exploitation attempts.
- Block lateral movement and privilege escalation in progress.
- Investigate incidents with full contextual lineage back to code, cloud resource, and identity.
This creates a closed loop: from exposure → code fix → runtime validation, all anchored in the same security graph.
Features & Benefits Breakdown
| Core Feature | What It Does | Primary Benefit |
|---|---|---|
| Unified Security Graph | Connects code, cloud resources, identities, network, data, and runtime signals into a single model. | Shows real attack paths across your AWS accounts so you know what can actually be exploited. |
| Agentless Multi-Account Visibility | Connects to AWS (and other clouds) using read-only APIs; maps all accounts under your AWS Organization. | Fast time-to-value for startups with many AWS accounts, without the burden of agents. |
| Context-Driven Prioritization & Fix Automation | Prioritizes findings by exposure, identity paths, and blast radius; routes fixes to the right owner and can generate code/infra changes. | Lets small teams remediate what matters first and keep developer velocity high. |
Ideal Use Cases
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Best for Early-Stage Teams Scaling AWS from 1–2 to 10+ Accounts:
Because Wiz Go for Startups can connect at the AWS Organization level, you keep a single, consistent view of risk as you add accounts, without rebuilding security every time you spin up a new environment. -
Best for Startups Preparing for SOC 2 / Enterprise Deals:
Because Wiz gives you clear, contextual evidence of how you manage cloud risk, it simplifies compliance and customer security reviews—and lets you prove that critical issues are either fixed or mitigated with traceable ownership.
Limitations & Considerations
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Program Eligibility Varies by Stage and Fit:
Wiz Go for Startups is tailored to startups, not large established enterprises. If you’re already operating at large-enterprise scale (hundreds of accounts, multiple business units), you may be better suited for a broader Wiz Cloud engagement. The demo conversation will clarify which track fits you. -
You Still Need Clear Internal Ownership:
Wiz can map ownership and generate fixes, but you still need basic agreements on who owns which services/accounts. If your AWS account strategy is completely ad hoc with no clear boundaries, plan to spend some time aligning that as you onboard.
Pricing & Plans
Specific pricing for Wiz Go for Startups is discussed directly with the Wiz team, based on:
- Your cloud footprint (number of AWS accounts, regions, and services).
- Your stage and growth trajectory (so the program can scale with you).
- Any multi-cloud requirements (Azure, GCP) beyond AWS.
Typical startup paths look like:
- Starter Plan: Best for early-stage startups needing a fast, agentless view of risk across a small set of AWS accounts, plus support for initial compliance (e.g., SOC 2).
- Growth Plan: Best for scaling startups with rapidly expanding AWS Organizations, multiple teams, and the need for automation (ownership mapping, ticketing, and PR-based fixes).
To get exact details, you’ll walk through your environment and growth plans with Wiz during the demo.
Frequently Asked Questions
Do we still qualify if we already have multiple AWS accounts and some basic security tools?
Short Answer: Yes, having multiple AWS accounts and existing tools does not disqualify you; in fact, it often makes Wiz Go for Startups more valuable.
Details:
Most startups reach out to Wiz when:
- They already have several AWS accounts (prod, staging, dev, per-team).
- They’ve tried basic tools (native AWS security features, a simple CSPM, or scanning tools).
- They’re struggling to correlate everything into a single, prioritized view.
Wiz doesn’t require you to rip out what you have. Instead, it:
- Connects at the AWS Org level for complete visibility.
- Uses the security graph to prioritize across tools and accounts, so you see how exposures chain together.
- Helps you route remediation to the right repo/service without changing your existing tooling overnight.
Your multiple-account structure actually aligns well with how Wiz models environments.
How long does it take to get value once we’re accepted into Wiz Go for Startups?
Short Answer: You can start seeing meaningful, prioritized findings within hours of connecting your AWS organization.
Details:
Wiz is built for fast time-to-value:
- Agentless onboarding: No host agents required to get started across your AWS accounts.
- Discovery in minutes to hours: Once you create the IAM role and connect your AWS Org, Wiz quickly builds an inventory and attack surface map.
- Prioritized insights out of the box: You’ll see:
- Internet-exposed criticals.
- Misconfigurations tied to real attack paths.
- Identity and lateral movement risks.
From there, the biggest variable is how quickly you:
- Hook Wiz into Jira/ServiceNow (or a similar system).
- Define who owns what (services, repos, accounts).
- Set simple remediation SLAs that engineering can meet.
Many startups see their first set of high-impact fixes routed and resolved within the first 1–2 weeks.
Summary
If you’re a fast-scaling startup on AWS with multiple accounts, Wiz Go for Startups is designed to give you the same security graph and attack-path context that large enterprises use—without the overhead or complexity. You:
- Get agentless, multi-account visibility in hours.
- See how real attack paths chain across your AWS accounts.
- Turn that insight into code and infrastructure fixes that engineering can own.
Instead of drowning in alerts or spreadsheets, you get a single, contextual model of risk that keeps pace with how quickly you’re shipping.